John Kennedy. Jackson Pollock. Mick Jagger. The Ramones. John Belushi in "Animal House.'' They all wore Converse. The company's famous Chuck Taylor All Star shoes have become pure Americana. So, when
the Sausalito advertising agency Butler, Shine, Stern & Partners was competing for the Converse account last spring, it was not surprising to hear the shoe company say it doesn't own the brand -- the
consumers do.
Read the whole story at San Francisco Chronicle, December 10, 2004
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