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Local Search Engine Attracting Small Cities Raises $4.3 Million

Here's one more local business listing site aimed at helping brand marketers connect with consumers. Locality -- formerly known as Centzy -- announced it raised $4.3 million in Series A funding led by Matrix Partners, and general partner Jared Fliesler joined the company's board of directors. Locality will use the funds to build out its platform for local business services. The local search site claims that since launching publicly last year, traffic has grown more than 10 times, especially in small towns. About 75% of Locality's traffic comes from outside the country's top 10 cities.

Read the whole story at Virtual Strategy »

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