Olive Garden Turns To Burgers

Burger Business, Wednesday, December 4, 2013 8 AM
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Olive Garden is adding a burger and fries to its menu in an effort to boost guest traffic at lunch. The Italiano Burger is a 6-oz. beef patty topped with Italian prosciutto, fresh mozzarella cheese, arugula, marinated tomatoes and garlic-aïoli. It’s served with Parmesan garlic fries. A premium item, at $10 it's one of the more expensive lunch items at the Darden Restaurants chain. Olive Garden’s performance during its last fiscal quarter was so poor that President-COO Drew Madsen announced his retirement.

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