Greenslade On News UK: From Wayward To Way To Go
News UK may only be a change of name from News International but the whole "feel" of the organisation is somehow different. Perhaps it's the digital age that has transformed the outfit from rugged to smooth, from frantic to measured, from wayward to way to go. The press conference at which the Sun's online subscriber numbers were released is a case in point. It was, of course, something of a public relations exercise.