Watch out Madison Avenue. The PR industry is after your job. PR giant Edelman has launched a global branding campaign called “Show Up Differently” that, in addition to showcasing the
agency, calls upon the public relations industry to stand up to Madison Avenue. Edelmen CEO Richard Edelman believes a public relations agency can be a brand's lead agency because PR is a 24/7
business. Good luck with that, Dick.
It's a risk both agencies and brands must accept. There's always a chance, after having worked together for a while, that one side will defect to the other. And that, reportedly, is exactly what happened to long-time agency/client couple TBWA\Media Arts Lab and Apple. TBWA\MAL Group Creative Directors Hector Muelas and Ricardo Viramontes, who have been with the agency for a year, are taking creative director roles at Apple. Obviously, neither side is commenting but when a gig at Apple presents itself, a shift like this is totally understandable.
In an interview with The Guardian, Crispin Porter + Bogusky CEO Andrew Keller
shared his thoughts on failure and how failure can fuel future success.
When Keller was in college, he intended to become a doctor. That didn't go so well. Of that time in his life. Keller said, “I was at a very small college in a very small town. And having failed, I decided I’d stay in that town for the summer and work as a cook in this restaurant. I wanted to know: how bad was failure? I’d seen my dominant dream, to be a doctor, come crashing down. And it was like, OK, let’s explore this a little bit.”
Of the lessons he learned during this supposed failure, Keller added, “I was supposed to be a doctor, so staying in a little town and working in a restaurant, that was not something that figured in my hopes and dreams. But I did that, and it gave me confidence. Because it wasn’t so bad. Failure isn’t so bad.”
And even though society and culture view failure as taboo and something to certainly avoid, Keller says we all should resist this line of thinking. Because failure is most certainly going to happen. That's what he tells his kids. He says, "failure is going to happen to all of us. It is going to happen to you.” So embrace it and learn from it.
From now until the end of summer, those passing by the Time-Life building, home to the "Mad Men" fictional SC&P agency, will have the chance to sit on a bench crafted to look just
like the bench in the opening credits of "Mad Men."
The 12-foot bench was designed by Pentagram and consists of just two pieces -- a half-inch thick rolled steel plate seat and a 10-foot cast-concrete base.
So if you've got a hankering to sidle up to Don Draper (or whomever that silhouette turns out to be) then now's your chance.
In an LA Times Entertainment piece, you can find 11 pieces
of career advice for women that are based on the Peggy Olson character from Mad Men. And we all know Peggy, who rose from obscurity to full on executive fame over the course of the series,
has learned a lot and has much to share.
Advice ranges from not relying on your femininity to get ahead to demanding appropriate work space to taking power when it comes your way to maintaining a professional relationship even when there is a lot of personal baggage to never fall in love with your married boss.
Peggy's been through a lot. She's grown professionally and personally. And she's become wise with advice to share. We'll see her a few more times as Mad Men makes its final run this Spring.