XL Marketing Rebrands As Zeta Interactive

XL Marketing, a digital marketing platform provider with a focus on customer relationship management (CRM), on Tuesday announced it has rebranded as Zeta Interactive.

We realized our brand needs to better reflect who we are, and how our clients view us,” stated David A. Steinberg, co-founder, chairman and CEO of Zeta Interactive. “The new brand identity was the next logical step in the evolution of our company.”

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1 comment about "XL Marketing Rebrands As Zeta Interactive".
  1. Matthew Ruzz from ZetaInteractive , January 14, 2014 at 11:56 a.m.
    Love it!