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For 7-Eleven, 2013 Was Digital

7-Eleven went all in on digital and mobile last year. Expect more for 2014. In 2013, the company launched a mobile app and put its toe into the mobile payment world. According to the results of social and digital media survey conducted by Convenience Store News and Balvor LLC, 49% of c-store retailers use Facebook, 47% use Foursquare and 34% use YouTube.

Read the whole story at Convenience Store News »

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