23% of Sales Stem From Email: Econsultancy Report

Revenue from email is up 28 percent year-over-year, according to a new report from Econsultancy. The research firm's Email Marketing Industry Census 2014 revealed that 68 percent of marketers rate email as 'good' or 'excellent.' In addition, marketers are attributing 23 percent of total sales as stemming from email, compared to 18 percent in 2013.

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