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Pivot, Channel For Millennials, Gets First Scripted Series

Pivot, a cable channel launched last July targeted to Millennials, is beefing up its programming with new shows that include its first original scripted series, “Fortitude,” "a 12-episode drama set in the Arctic" starring the likes of Stanley Tucci and Michael Gambon, writes Stuart Elliott. "In keeping with Pivot’s tilt toward purpose programming, the drama is 'an eco-thriller' that should appeal to Generation Y, Evan Shapiro, president of Pivot," said at the channel's upfront presentation.

Read the whole story at The New York Times »

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