Around the Net
Kraft Mac And Cheese Expands Social Media Outreach
- The New York Times, Monday, April 21, 2014 9:30 AM
Kraft Macaroni and Cheese is expanding its social media outreach efforts with help from a high-tech start-up that analyzes photos shared on Twitter, Tumblr and Instagram. The brand, part of the Kraft Foods Group, participated last month in a competition for start-ups at Ad:tech San Francisco, an interactive advertising and technology conference.
