Putting the focus on personalization, Instagram’s Explore page now features those photos and videos that have been “liked” by users’ unique communities. “Personalization
highlights Instagram’s focus on your own social graph and a subjective vision of beauty, to contrast with Vine, which centers around re-sharing and globally popular expert content
creators,” TechCrunch notes. Now, for example, “If you track a bunch of painters, you’re more likely to see fine art on Explore.”
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