Commentary
Appy Awards Marketing/Branding/Advertising, Scoopshot
- by OMMA Editors , May 1, 2014
Scoopshot is a mobile platform for photo and video crowdsourcing. Publishers simply send specific assignments (Tasks) to a local, national or a global pool of Scoopshooters. Once Scoopshooters receive smartphone push notifications, they capture images and upload them within seconds. All Scoopshot content includes publishing and commercial rights. For brands specifically, Scoopshooters provide an on-demand stream of content marketing material that reflects the world as consumers see it.
