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People Crave Familiar Fare, Despite Insisting Otherwise

Despite what people may tell you, the vast majority prefers celebrity gossip, cat pics, and personally relevant fare over serious, substantive news. That’s according to a study of thousands of U.S. consumers conducted by the Reuters Institute for the Study of Journalism. What explains this preference? “The culprit isn't millennials or Facebook,” The Atlantic suggests. “The problem is our brains … The more attention-starved we feel, the more we thirst for stimuli that are familiar.”
 

Read the whole story at The Atlantic »

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