The Email Newsletter is Not Dead, Just Ask David Carr

Media companies are finding that email newsletters are a great tool for helping readers digest content in the ocean of internet content. At least according to The New York Times' tech columnist David Carr. In an opinion piece for The Times, Carr argues that the email newsletter is not dead, pointing out that The Atlantic, Newsweek, Bloomberg and Fast Company all have popular newsletters aimed at building readership. Carr also points out that email newsletter tool lMailChimp sends more than 400 million emails a day.
Read the whole story at The New York Times »
Tags: email
Recommend