• by Amy Corr  @MediaPostOTL, July 24, 2014

BBDO San Francisco hired Matt Miller as executive creative director. He will partner with Steve Rutter to oversee the Wells Fargo account. Executive creative director Craig Mangan will continue to lead creative for the San Francisco office. Miller joins the agency from Leo Burnett, Chicago where he was vice president, creative director. He first garnered attention as the original creator of the Allstate "Mayhem" campaign. Since then he has also created work for Secrets "Mean Stinks" campaign and Hallmark's "Life's a Special Occasion." He began his career as a copywriter at Rare Method, Salt Lake City. "Like insurance was five to ten years ago or telecom before that, I believe banking is the next industry poised to do incredible work," said Miller. "The opportunity to help steer Wells Fargo, one of the most iconic brands in that industry, is a gift." Miller is the latest senior hire to join BBDO San Francisco, following the agency's Wells Fargo win earlier this year. Kevin Thompson and Heidi Keel joined the agency this month as creative director and strategy director, respectively.