Kate Higgins; Made

Kate Higgins, a longtime CP+B vice president and account director, has been named a partner and chief client officer at Made. During her six-year CP+B tenure, Higgins helmed the Hotels.com account, helped relaunch Microsoft Windows with the Effie-winning "I'm a PC" campaign and was co-lead on a 50-person team that delivered record-breaking sales for Old Navy.
Next story loading loading..