Macy's American Apparel and Gilt Groupe began reaching out to Chinese consumers during the week of Black Friday to expand from the U.S. to a whole new series of online shoppers looking for discounts
around the holidays. The move -- based on a partnership with Alipay, the payments processor tied to Alibaba Group Holding --
allows U.S.-based retailers to more easily sell and promote
their products to Chinese buyers.Read the whole story at Wall Street Journal »
