• by Amy Corr  @MediaPostOTL, January 12, 2015

Nike created a series of custom videos targeting the most active Nike+ Running, Nike+ Training Club and Nike+ Fuel athletes in North America with "Your Year." AKQA turned Nike+ member's big data into an inspiring animated video that encourages users to best their 2014 goals in 2015. The launch video follows a woman as she endures grueling workouts throughout the year. She runs throughout the country, does lunges and burpees, then hits a wall: the year 2015. Up for the challenge, the woman runs straight through her wall and begins her 2015 regimen. See it here. In addition, personalized videos were created using actual data from Nike+ members and are located on Nike's website. Along with the custom videos, Nike created specific videos honoring the achievements of four cities: Chicago, Los Angeles, New York City and Toronto.