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Hennessy Looking For Agency To Handle TV-Led Campaign
- Campaign, Thursday, January 15, 2015 6:45 AM
LVMH-owned brandy brand, Hennessy, is looking for an advertising network to handle an integrated TV-led campaign. Last month, Droga5 New York launched a spot for Hennessy featuring Nas. The film showed the rapper walking through a train, taking in the surroundings to get inspiration for his music. In November 2013, the agency created an ad in the U.S. about Sir Malcolm Campbell, the former land speed record-holder. LVMH was founded in 1987 after a merger between Moët Hennessy and Louis Vuitton.
