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Hot Spot: No More Speaks Up In Scary PSA

After a series of ads that show stars and NFL luminaries not talking about domestic violence, No More has something to say. In a 60-second PSA, a woman—never shown—calls 911, pretending to order a pizza. As she fights to keep her composure, the camera shows the wreckage of the beating in her (decidedly upscale) home. “When it’s hard to talk, it’s up to us to listen,” it ends, asking viewers to make a pledge at nomore.org. A 30-second version  is scheduled to run in the first quarter of the coming Super Bowl.

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