KEITH A. ULRICH: PARADE Publications
by Jun 22, 2004, 12:00 AM
KEITH A. ULRICH has been named vice president/automotive director for PARADE Publications. He will be based in the magazine's Detroit office. Prior to joining PARADE, Ulrich was group senior vice president-group account director at BBDO Worldwide, responsible for Chrysler Brand and Passenger Cars. While there, he led development and executed Chrysler's sponsorship of the hit television series "The Apprentice."