Around the Net

Yik Yak Has A Growing Problem

  • Gigaom, Tuesday, February 17, 2015 12:48 PM
Naturally, Yik Yak drew a lot of notice when it raised $62 million from Sequoia, late last year. Since then, however, the anonymous messaging app appears to have stopped growing. “The number of people regularly on its app peaked and then started declining,” GigaOm reports, citing data from App Annie and comScore. One problem may be Yik Yak’s “hyperlocality,” as GigaOm puts it. Because users only see posts from people within a 1.5 mile radius, “That doesn’t give you much incentive to get your friends in far-flung places on it.”
 

Read the whole story at Gigaom »

Next story loading loading..