i-Frontier, a Philadelphia-based online advertising agency that was purchased by Seattle-based Avenue A Inc. this week, just hired an Associate Media Director, DEBRIANA OBARA. Obara joins the company after leaving ID Media, the direct media arm of DraftWorldwide and Initiative Media in NYC (parent company IPG). She will be working with i-Frontier's cleints, most notably Schering Plough, AstraZeneca and Wyeth.
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