Gyro Chicago hired Mark Witthoefft as head of planning. Witthoefft has worked for digital agencies like Razorfish and R/GA, along with more traditional shops such as Arnold and Element 79. Most
recently, he was executive director of integrated strategy at the digital agency, Resource. Witthoefft has worked for clients like Capital One, Gatorade, Grey Goose, State Farm, Sprint and the truth
anti-smoking campaign. "Mark's deep brand strategy experience combined with his knowledge across both traditional and digital channels makes him the perfect fit for gyro Chicago," said Mike Hensley,
executive vice president/general manager of Gyro Chicago. "He will be a huge asset for our valued clients."