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ITV Buys 'The Voice' Production Company For GBP355m

  • Guardian, Thursday, March 12, 2015 9:04 AM

ITV has bought the makers of BBC1's The Voice, Dutch production company Talpa Media, for GBP355m in a deal that could end up costing more than double that. Established by the creator of "Big Brother," John de Mol, Talpa Media's other shows include panel game "I Love My Country" and reality show "Dating in the Dark." ITV said it was a "further milestone in the company's strategy of building an international content business" and "significantly strengthens ITV's position as a leading producer in Europe."

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