Primedia Chairman and CEO Tom Rogers announced today that it is combining its 172 newsletters, magazines, web sites, conferences, databases and other products that focus on the media industry into a
new subsidiary called Media Central. Additionally, Brill Media Holdings - the company founded by Steven Brill that runs Brill's Content magazine and Contentville.com, the recently launched e-commerce
venture - has a minority interest in Primedia's Media Central. Steven Brill has been named chairman and CEO of Media Central. Media Central is a subsidiary of Primedia and will be overseen by David
Ferm, President of the Primedia B2B Group. Primedia properties to be included in Media Central include Kagan World Media, Folio Magazine and the related trade shows, American Demographics, Cable
World, Simba, MediaCentral.com and Circulation Management.