SCOTT MCGRAW: Discovery Networks
by Nov 13, 2002, 12:00 AM
Former CBS President of network sales Joe Abruzzese, who recently became President of Ad Sales at Discovery Networks, has lured CBS' top sports sales executive to Discovery. SCOTT MCGRAW joins as Executive Vice President of Ad Sales for Discovery Networks, U.S. McGraw was Executive Vice President, Network Sports Sales and Marketing at CBS since November 2001. He had been considered a leading contender to replace Abruzzese at CBS, but the job went to Joann Ross, formerly executive vice president of sales.