CATHY RICHARDSON & DAVID GREENE: Initiative Media
by Apr 1, 2003, 12:00 AM
Initiative Media Central Region, have hired two employees in the company's Chicago office. CATHY RICHARDSON has joined the company as broadcast supervisor and DAVID GREENE has joined as account manager. Richardson will manage local broadcast buying for the Goody's Family Clothing account, and Greene will be part of the planning and client services team for Bally Total Fitness. Richardson most recently served as a media planner and buyer with Bader-Rutter & Associates in Milwaukee, Wisconsin. Prior to that, Richardson was with D'Arcy St. Louis, where she worked as a media supervisor and media manager. Most recently Greene worked at McCann-Erickson and before that, he worked at Publicis.