Around the Net

Audience Dip For Champions League Warns Incoming BT, Viewers Depend on English Success

Sky’s coverage of the Champions League final between Barcelona and Juventus drew fewer than 500,000 viewers, as its sports chief complained this has been the worst season ever for audiences. Its coverage of the final on Saturday night drew an average of just 497,000 viewers, almost a third the audience it attracted for the 2014 final. Sky and co-broadcaster ITV, which attracted an average of 4.18m viewers and a 22.5% share, have lost the TV rights to BT from next season after it paid an eye-watering £900m for exclusivity.

Read the whole story at The Guardian »

Next story loading loading..