H. ROBERT WIENTZEN, president & CEO of the
Direct Marketing Association since 1996, announced plans to retire on July 1, 2004. An executive search committee composed of current and
former DMA Board members has been formed to select Wientzen's successor. A marketing veteran with over 30 years of experience, Wientzen was appointed president & chief executive officer of The DMA in
September 1996. In that capacity, he oversees all facets of the Association's work. Prior to his appointment, he was a 20-year DMA member, serving six of those years as a member of The DMA Board.
