BIZ DEV: Wall Street Communications Named Content Marketing AOR For Cobalt Digital

Cobalt Digital, a designer and manufacturer of signal-processing technology for the broadcast television industry and a founding partner of the openGear initiative, selected Wall Street Communications as its global content marketing agency of record. The agency will promote Cobalt Digital's products in broadcast and sports markets, while also raising awareness among organizations in government, education, corporate and professional A/V markets. "I've known most of the Wall Street Communications staff for many years and trust their abilities, judgment, and counsel to maximize Cobalt Digital's presence in the industry," said Bob McAlpine, executive vice president of sales and marketing at Cobalt Digital. Added Sunny Branson, senior account director at Wall Street Communications: "We go back a long way with Bob, having worked with him at two other companies that were ultimately acquired."

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