NEW! Blistery Flesh Used In OOO Campaign To Encourage Omaha Residents To Get Checked For STDs

Don't look at this campaign on a full stomach. Omaha is known for many positive things, but one stat the city isn't thrilled with is its high rate of sexually transmitted diseases: one of the highest in the country. Serve Marketing launched an outdoor campaign to encourage residents to get checked for STDs. Copy used in the billboards is spelled out in a font that resembles infected, blistered flesh. Look for nauseating snippets like "His and herpes," "Ignorance is blisters" and "What's the warts that could happen?" The effort is led by the Women's Fund of Omaha, whose Adolescent Health Project is working to curb STDs in Omaha and encourage residents to get tested for free. See the billboards here, here and here.

advertisement

advertisement

Next story loading loading..