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$15 Billion to Be Spent via Mobile Retail in Market

  • eMarketer, Thursday, August 6, 2015 12:30 PM
Consumers in South Korea will spend nearly $15 billion this year on retail purchases via mobile device, eMarketer estimates. That amounts to 37.5% of retail ecommerce sales and 4.2% of total retail sales in the country, according to eMarketer’s latest forecast of retail sales around the world. Mobile commerce is growing far faster than sales on digital as a whole or retail as a whole—26.5% this year, vs. 11.0% growth in retail ecommerce and 1.8% growth in total retail sales. - See more at: http://www.emarketer.com/article.aspx?R=1012821&RewroteTitle=1#sthash.A1xONR7x.dpuf

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