Deschutes: The Beer To Drink When Talking Politics

Deschutes Brewery promoted the debut of its bottled beers in D.C. and northern Virginia with a newspaper and outdoor campaign that talks politics. Created by TDA_Boulder, the ads are running in transit bus shelters, weekly newspapers and in paid Facebook posts. The ads feature Deschutes' Black Butte Porter, Mirror Pond Pale Ale and Fresh Squeezed India Pale Ale, alongside politically themed copy like: "The perfect beer for talking politics. Or not," "A bar is no place for a filibuster" and "Brewed to help both parties agree on something." See the ads here, here and here.

advertisement

advertisement

Next story loading loading..