Around the Net
Picturehouse Cinemas Appoints McCann London To Creative Account
- Campaign, Monday, September 28, 2015 6:02 AM
Picturehouse Cinemas, which ran the pitch itself, was looking for an agency to develop its brand in the wake of expansion in London and increase its membership. The chain, which has 22 cinemas across the UK, opened its flagship -- seven-screen Picturehouse Central cinema, in June -- and is scheduled to open a four-screen cinema in Crouch End later in the year. There was no incumbent on the account.
