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FCA To Focus On Jeep And Ram

Fiat Chrysler Automobile needs resources and a merger partner to provide them. To achieve that FCA will focus on its high-profit models, namely trucks and SUVs under Ram and Jeep. That will go well as long as oil prices stay low. It is part of CEO Sergio Marchionne’s new strategy to deal with net debt. Part of that involves selling rebadged compact and midsize sedans built by another automaker. Even if it fails, the truck and Jeep focus will make FCA more attractive as a merger candidate.

Read the whole story at Automotive News »

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