Around the Net
Apple Leads In Searches For Watches
- Luxury Daily, Thursday, February 11, 2016 9:05 AM
Global searches for the top 50 watchmakers increased by 56 percent in 2015, per a report by jewelry retailer Karus Chains. Using Google’s Keyword Planner tool, Karus Chains set out to determine which watch brands consumers have the most interest in and where those searches are being conducted. A number of watchmakers have expressed excitement rather than fear of the Apple Watch, as smartwatches have brought consumer attention back to the wrist.
