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Nurofen Painkiller Ad Banned In Landmark Ruling

The advertising watchdog has banned a TV ad for Nurofen for misleading viewers with claims it has special painkilling prowess, in a landmark ruling likely to spark a crackdown in the way companies are allowed to market general painkillers. The ruling by the UK’s Advertising Standards Authority follows a separate action by Australia’s Federal Court.

Read the whole story at The Guardian »

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