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Yieldbot Raises $35 Million To Grow Online Ad Business

Online advertising firm Yieldbot has raised $35 million to grow its ad targeting and tracking software, the company reported on Wednesday. "The funding round was led by new investor Staley Capital, with participation from existing investors, and brings the company’s total funding to over $60 million to date," according to a Wall Street Journal report. "The company plans to use the funding to grow its sales and marketing presence across the U.S., and will also explore potential acquisitions. The company currently has offices in New York, Chicago, Boston, Minneapolis and Los Angeles, and plans to open more."

Read the whole story at Wall Street Journal »

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