News Brief
Real Branding Taps KlipMart for Online Videos
Mar 18, 2005, 7:00 AM
Real Branding, which produced online video campaigns for New Line Cinema, Red Lobster, and HBO, announced Thursday that it has named KlipMart, a rich media video company, as its preferred video vendor. Real Branding initiatives include a redesign of Corona's Web site that incorporated the "Miles Away From Ordinary" slogan, and designing a Web site for ditech's home improvement loan service that incorporated a Nascar auto racing theme.
--Shankar Gupta
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