Around the Net

ASA Reveals Men Complain About Ads More Than Women

  • Campaign, Wednesday, September 28, 2016 6:37 AM
The ad watchdog has recorded 14,500 complaints made by men, and 10,500 from women. It found that 59% of the objections from women are about harm and offence, whereas 35% of men complain about such ads. Meanwhile, 64% of complaints from men involved misleading claims, compared to 41% of women.

Read the whole story at Campaign »

Next story loading loading..