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Heineken Taps Publicis UK For Global Digital Roster

  • Campaign, Wednesday, October 26, 2016 6:18 AM

Heineken has appointed Publicis UK to its global digital agency roster for its eponymous beer brand. Publicis UK, in partnership with Publicis Milan, has been added to the roster, alongside existing digital agency Tribal DDB Worldwide. Publicis Worldwide, led by the Milan office, is already the lead global creative agency for the brand, an account it picked up in September 2015.

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