- CNBC, Tuesday, November 8, 2016 2:24 PM
During the third quarter, digital ad revenue accounted for 24% of all revenue for The Wall Street Journal -- up from 20%, year-over-year -- CNBC reports. “While we invest in high quality,
premium content, this will be balanced with ongoing cost initiatives, as is evident from Dow Jones’ planned strategic reduction in spending and its focus on growing digital subscribers,”
said Chief Executive Robert Thomson.
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