• by Amy Corr  @MediaPostOTL, November 9, 2016

New York-based agency Flint & Steel wants to bridge the divide that the presidential campaign season highlighted with a Web site that lets users "Shake It Off." No relation To Taylor Swift, the site lets people offer digital handshakes to a person from an opposing party.

The site lets users select their party affiliation and state of residence, and then share a video handshake to social media networks. Each handshake will be posted with a variety of positive, unifying messages. Visitors to the site can also see how many handshakes have been offered by party and state.