Babies In Costume Star In NFL's Super Bowl Ad

by Amy Corr @MediaPostOTL, February 3, 2017

You can never go wrong with babies -- or babies in costume. The National Football League launched "Baby Legends," running in the third quarter.

Created by Grey New York, this adorable ad, set to Chicago's "You're the Inspiration," features baby look-alikes of famous past and present NFLers like Coach Mike Ditka, Michael Irvin, Coach Vince Lombardi, Joe Namath, Marshawn Lynch, and Von Miller.

The spot ends with "Who's Next?" with Atlanta Falcons running back Devonta Freeman eyeing Coach Bill Belichick with the Lombardi trophy between them.

ad campaign, creative, super bowl, tv

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