Around the Net

Um, Did Disney Ever Watch PewDiePie?

Sam Gutelle for Tubefilter finds it kind of amazing that Disney could pretend to be surprised by the controversy over Felix Kjellberg's PewDiePie, who now is fighting charges of creating anti-Semitic episodes. "Given that Disney paid $675 million to acquire Maker, one would have to figure its execs were at least familiar with Kjellberg’s edgy exploits when they decided to pull the trigger on such a big deal. By cutting ties with the outspoken YouTuber, Disney has reminded me of one of the big fallacies that pops up all the time in online video discussions: Though Disney’s audience and PewDiePie’s may be around the same average age, they are starkly different, and that divide isn’t just coincidental; it’s the whole reason people like Kjellberg became so popular in the first place."

Read the whole story at Tubefilter »

Next story loading loading..