Emerging from a line of people waiting to have their photograph taken with the cast of a new sitcom, a tipsy twentysomething media buyer gushed to her friend, "They could be, like, the next 'Friends!'
" The hyperbole flows as freely as the alcohol at what we'll call the celebrity petting zoo, this most sacred ritual of the post-upfront presentation party, where Madison Avenue types get to mingle
with the new talent. And why not? Her employer is about to plunk down millions of dollars to advertise on the network carrying this new show.
Read the whole story at The Hollywood Reporter, via Reuters, May 23, 2005 »
