And Justice for Grokster!
No matter how this case turns out, there are people who are going to be extremely unhappy. If the court decides that peer-to-peer networks are inherently illegal, we'll have unhappy techno-people (who will not be stopped by this or any other means, but I'm getting ahead of myself). If the court decides that peer-to-peer networks are inherently legal, the recorded music, video, and movie industries are going to go insane (and take a huge hit). If the court decides on the pundit's choice, then nothing will change... or will it?
I'm writing this in advance of the decision, so I don't want to spend time trying to predict the future. What I want you to think about - and write to me about - is the morality and ethics of the following:
Imagine you own a flea market. When vendors check in, the business checks the validity of the vendor's credit cards (to ensure that your booth fees are collectable) and do a background check to make sure that they do not have criminal records.
When the authorities come to arrest several of the vendors who are buying and selling their illegal wares at your flea market, your defense is, "We check every vendor's credit and make sure they do not have a criminal record; our business policies do not include checking their merchandise. Therefore, we are not responsible for what the participants buy, sell, or trade."
This hypothetical flea market is a fairly good analogy to a peer-to-peer network. Are wearing blinders or creating a set of business rules that encourage ignorance a good defense? Is it morally or ethically right? Is it legal? Can our society realistically hold merchants in a free market to a standard that they themselves would not adhere to?
No matter how the Supreme Court decides Grokster, we need to understand and answer these questions. In 1960, if you wanted to own a piece of music that you didn't pay for, you had to be a shoplifter, burglar, robber, or a thief. Today, there's nothing physical to shoplift and it seems like morality and ethics have not stood the test of time. Since we cannot put the toothpaste back in the tube, what's the answer? You tell me.
Recent Online Spin Articles
-
Never Trust A CMO Who Won't Go Out And Sell May 21, 10:52 p.m.
I’ve been a marketer for years, regardless of what my title was or where I worked. ...
-
Hey, Marketers: Do You Have A Soul? May 20, 11:59 p.m.
I love working at the intersection of technology, marketing and media. This arena makes business interesting, ...
-
What Will Yahoo's Acquisition of Tumblr Actually Mean? May 20, 12:45 a.m.
According to various news outlets, today Yahoo will announce that the company intends to acquire microblogging ...
-
Radical Transparency is Coming to TV Advertising May 17, 3:09 p.m.
Transparency is coming to television advertising – radical transparency – and the marketplace will never be ...
-
The Perils Of Google Glass May 17, 10:37 a.m.
Most of us have been there: you’re sitting with a friend, maybe enjoying a nice meal ...
-
Can Responsive Design Provide Scale To Native Advertising? May 15, 10 a.m.
The question facing most marketers is one of scale, and probably the single most overlooked challenge ...
-
Gone Sailing May 14, 10:11 a.m.
By the time you read this, I will be a few hundred miles offshore in the ...
-
Get Hired: 10 Tips for Landing a Job May 13, 8:15 a.m.
Like a lot of tech firms, we’ve been making a number of hires recently. There are ...
-
The Most Important Thing In The Digital Age May 10, 4:34 p.m.
“He aha te mea nui o te ao? He tangata! He tangata! He tangata! What is ...
-
CMO: The Chief Muddled Officer May 9, 10:56 a.m.
This past week, we were treated to two very intriguing -- and yet seemingly contradictory -- ...


Be the first to comment on "And Justice for Grokster!"
Leave a Comment