In a new offensive against rival ABC's wildly successful Sunday night show Desperate Housewives, CBS will launch a crop of action/adventure movies when the TV season resumes in September. The new
strategy was announced by Nina Tassler, CBS's president for entertainment, at the Television Critics' Association's biannual gathering at the Beverly Hills Hilton.
Read the whole story at AdAge.com, July 21, 2005 »
