Around the Net

Madison Avenue Seems Calm in August. It's Not.

In the last several days, accounts with spending estimated at more than $200 million have changed agencies, affecting brands in competitive categories like restaurants, automotive services and household products. And there will be more changes as reviews proceed for other accounts, with combined spending estimated at more than $1 billion. The accounts still in review involve brands like BMW, Bank of America, L. L. Bean, British Airways, Lowe's, LensCrafters, Liberty Mutual and Morgan Stanley.

Read the whole story at The New York Times, August 18, 2005 »

Next story loading loading..